Out of the Box Coaching and
Breakthroughs with the Enneagram, Mary R. Bast, Ph.D. 
Copyright © 1999. All rights reserved. Revised: January 07, 2012
  

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Using 360s -- Go Full Tilt

My colleague Pam Boney's high-quality leadership model, Tilt, is supported by a 360 questionnaire with a number of applications. She works with emerging leaders and her experience and research indicate a growing preference for the anonymity and objectivity of written questionnaires. Personal interviews can be subjective and unreliable, and it may be too easy for recipients to identify who said what. When line-level employees are interviewed, the rumor mill can create a perception that their boss is in trouble. Questionnaire results, in contrast, are typically seen as more objective and scientific.

In my graduate years I co-authored a book on social research methods, so I understand the importance of reliability and validity in data collection. But I’m a Nine and a gut type. It’s harder for me to interpret data not founded on my own senses. Without interviews I'd miss my “gut” reading of people in the clients’ sphere of interaction. I want context. I need to connect with everyone involved. 

Taking time for both a written 360 and an interview can seem unnecessary to busy executives. But I find ways to convince them follow-up conversations are important. Why? In addition to the reasons I’ve mentioned, interviews provide the opportunity to quietly and implicitly sell the value of coaching. On more than one occasion, clients I’ve interviewed about someone else have come to me later for coaching or sent referrals. And again, this illustrates the importance of considering your Enneagram style. When you ask Nines to tell you what they do and why you should hire them instead of someone else, you might hear some stuttering and stammering. Our forte is getting someone else to talk. We might not have the immediate pizzazz of a Three or a Seven, but give us someone to interview and we’re on our way! 

Moreover, while interviewing I can intervene directly in the system, get a “read” on my client’s co-workers, and ask questions that plant the seeds for my client’s success: “What exactly will you see that will convince you this person has changed? How will you reinforce that when you see it?”

Twenty-five years ago I tailored all data collection to the organization where I was coaching. I'd facilitate a focus group discussion to identify key factors for success in their organization and industry, help them set priorities, and create behavioral profiles that became the measures for leadership development. In some cases, the same profiles became part of their performance management system, especially in companies where performance feedback had been informal. This is obviously a lot of work, but creates terrific ownership of the profiles and a positive striving toward behaviors mutually agreed upon as key to an organization’s continued success. Note also that Nines value collaboration, so I was again operating from my Enneagram style. 

Regardless of experience or Enneagram style, however, technological innovations and ease of Internet access may force all of us to rethink our strategies. Our clients now can respond to an online questionnaire with an iPhone while sitting in the airport. Many organizations have a sophisticated understanding of leadership development and talent management. And it’s rare these days to hear, “You’re a coach? What does that mean?” Thus it's not so necessary to sell yourself with personal contact.

A number of validated and reputable 360s on the market benchmark generic success factors—behavioral profiles and/or personality traits. CTI (Coach Training Institute) has aligned itself with The Leadership Circle (TLC). I much prefer Tilt, however. TLC is based on competencies and "reactive" tendencies. In contrast, Tilt is strengths-based and well-recognized in the growing field of transcendent leadership (Founder Pam Boney was a featured speaker at the 2010 International Leadership Association Global Conference). 

Furthermore, Pam is an experienced coach, so she knows what works. Instead of "fixing leadership problems," Tilt 360 feedback provides clients with a positive vision of conscious leadership presence. The overall coaching goal is to rise above ego's personal agenda to serve the greater good for all stakeholders. As Pam describes it, "This form of leadership creates a positive impact through building a culture that is highly collaborative, creative and innovative, so it has a positive and sustainable impact on the economy at large."

The Tilt program also provides a highly supportive coach community. As a Tilt-trained coach, I'm part of a collaborative network with monthly conference calls and membership in the Tilt Forum – where we learn from common issues and have access to highly professional support materials such as power-point presentations. I hope you'll join Pam Boney in her mission to "change the world, one leader at a time."